[E309] Nintendo Wii does not lower its price
Nintendo president Satoru Iwata said during the E3 trade show that there is no possibility of the Nintendo Wii console price drops, especially in the Japanese market where sales have fallen dramatically.
Iwata said that Wii has lost momentum in the market and if they decide to lower the price of the console only improve the situation temporarily and then return to the previous volume.
He argues that a proper strategy to follow is to be launching a more aggressive software much stronger in the second half of the year and this will recover the desired momentum.
It will take a position that enhances sales with more and better games, Nintendo has so far prepared the launch of a Wii console in a black pack to accompany the release of Monster Hunter 3 tri.
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